Jen Schmaltz
5 Colour palettes you can totally "borrow"
Updated: Jun 10, 2020
And by borrow I really mean steal – with no need to return them evah! So go on... swipe some curated colour palette codes. I really want you to!
cut + paste the six-character codes you want to use below
Use the image inspo + corresponding HTML colour codes for a rebranding vision board, your next web project or the colourful kick in the pants you need for any upcoming project. With my compliments (and LOVE).

PALETTE 1:
THE BOSS BABE
NO MATTER WHAT YOU ARE THE BOSS OF, YOU WANT TO LOOK DARN GOOD DOING IT. CALLING ALL THOSE WHO HUSTLE ON-LINE OR OFF: SOLOPRENEURS, COACHES, COPYWRITERS VIRTUAL ASSISTANTS... THIS SOFT PALETTE STARTS OUT SUBTLE AND CAN BE AS DRAMATIC AS YOU WANNA' BE WITH ACCENTS OF RICH BLACK.


HTML da9f96
HTML d7c8c7
HTML 0eae9
HTML 746761
HTML 212721
Photo by Sincerely Media
PALETTE 2:
THE AUTHENTIC AUTHOR
YOU'RE THE REAL DEAL, AND YOUR BRAND IS AN EXTENSION OF THAT AUTHENTICITY. YOU PEN WITH PASSION AND COMMUNICATE WITH CARE. THIS PALETTE ALLOWS YOUR WORDS TO JUMP OFF THE PAGE AND PAIRS WELL WITH QUIETLY INTELLIGENT IMAGERY.


HTML 181d26
HTML 724d3f
HTML bd9d8b
HTML d6c2b8
HTML f3eff1
Photo by STIL
PALETTE 3:
THE BEAUTIFUL BAKER
YOU BRING JOY TO THE WORLD WITH YOUR ONE-OF-A-KIND LOCALLY MADE TREATS OR WITH YOUR ON POINT BAKING BLOG. THIS PALETTE SPRINKLES SWEETNESS AND LIGHT OVER YOUR ENTIRE BRAND, WITHOUT BEING TOO SUGAR-Y. JUST LIKE YOU!


HTML ef9dc2
HTML f2bdce
HTML fefaee
HTML ded9d5
HTML c8d7c6
Photo by Deva Williamson
PALETTE 4:
THE HAPPY HEALER
HELPING PEOPLE IMPROVE THEIR LIVES IS YOUR JAM. YOU SUPPORT YOUR COMMUNITY BY PROVIDING CLINICAL ASSESSMENT AND SOUND WELLNESS INTEL. A FRESH PALETTE SPEAKS TO THOSE HEALTHY GOALS AND IS A NATURAL BRAND FIT.


HTML 053c2a
HTML 688b3b
HTML efefef
HTML d8eeea
HTML a1d4cd
Photo by Galina N
PALETTE 5:
THE MOD MAKER
WHETHER YOU ARE A CREATOR OF CALLIGRAPHY OR THROWER OF POTS GETTING GRAPHIC WITH SHADES OF BLACK/WHITE/GRAY PLUS A PUNCH OF YOUR SIGNATURE COLOUR HELPS SET THE TONE FOR A MAKER BRAND THAT IS AT ONCE CLASSIC AND MODERN.


HTML 000000
HTML 898b8a
HTML f2f3f0
HTML eec4dd
HTML c0819a
Photo by Diana Schröder-Bode
With special thanks to the talented artists of Unsplash for the photo inspiration! Without you, the world of branding and design would be much less colourful and not nearly as beautiful.